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New Kiwi service station to benefit local community

11/10/2010 - General News

Jonathan Hill

Greenstone Energy is inviting Bay of Plenty locals to vote for their preferred charity when they fill up at the brand new $3 million Shell-branded service station which opens at Bethlehem today.

Greenstone will donate one cent per litre for all fuel sold at the new site for the first month of operation to five local charities, based on the number of customer votes they receive.

Greenstone is the wholly New Zealand-owned company which now owns and operates the retail and distribution assets acquired from Shell.

Greenstone’s General Manager of Retail, Mark Forsyth, said Greenstone was pleased to be opening such a significant investment at a time when much of the New Zealand fuel industry was consolidating or retrenching.

“We think this site will be a fantastic contribution to the local community and economy. Bethlehem is one of the fastest growing population centres in the country and this development will provide our world-class fuels and retail convenience offer to both locals as well as to travellers to the area.”


Mark Forsyth said the opening of the Bethlehem site reinforced Greenstone’s commitment to investing in New Zealand 

“We’re a Kiwi owned and operated company and our profits are retained in New Zealand. What’s more, inviting locals to choose the charities that matter most to them is a reflection of what matters to us – local ownership benefiting local people,” he said.

The new service centre will trade under the Shell brand and will sell quality Shell fuels. As with all Shell-branded service stations, the site will be operated by locals. In the case of Bethlehem that is going to be Dave and Lynette Gillies who operate 11 other Greenstone sites across the Bay of Plenty.

Since Greenstone acquired the Shell retail business in April, the company has created 40 new jobs, including bringing the call centre back to New Zealand from the Philippines, built and commissioned a new commercial truck refuelling facility, completed the Bethlehem development and started construction of two new multi-million dollar service stations.